Clean Water Campaign

The Clean Water Campaign for Michigan

Protecting the future of our water

Using storytelling and music events across the state to amplify the groundswell of public support for clean water issues, the Clean Water Campaign represents an opportunity to help place clean water issues front and center by urging every candidate running for public office to make a strong stand on the following key issues affecting Michigan’s waters:

Ensuring that the Flint Water Crisis is properly addressed and all Michiganders have access to clean and safe drinking water by fixing or replacing water pipes leaching lead in communities across Michigan;

Prioritization of public water rights over private corporations;

Protection of our Great Lakes from a disastrous oil spill by encouraging our leaders to shut down Line 5 immediately.

The main goal of the Clean Water campaign is to build an informed constituency across Michigan that will go out to the polls to elect clean water candidates! The Clean Water Campaign seeks to be a social movement that uses the arts to motivate groups and individuals to step into advocacy and stewardship that will create lasting and meaningful change.  We welcome you to join our statewide movement of highly regarded creative professionals, nonprofit organizations, business leaders and foundations!



What is at stake here?

The Great Lakes are the largest group of freshwater lakes in the world; this region is home to 30 million people and over 3,500 species. Michiganders stand united in cherishing and protecting our Great Lakes, yet we have seen recent failures in leadership from our state officials that have put our lakes at risk and endangered citizens who rely on clean drinking water for survival.  

From the failure to shut down Line 5 at the Mackinac Straits to the catastrophic damage inflicted by the water crisis in Flint, the Great Lakes Basin is facing a pivotal moment in its history. It’s time for Michiganders to partake in their democracy and come together to elect leaders who will hear our call to protect our waters.


CLEAN WATER CAMPAIGN: success in 2018

Our objective was as clear as Lake Michigan on a bright summer day as we launched on February 1, 2018: to protect the future of our water by spreading awareness for clean water issues in the 2018 elections and empower the public to elect candidates who will ensure clean, safe drinking water for all people.


The first six months of the Clean Water Campaign was focused on storytelling and the development of a documentary series that was released online. A team of documentarians spoke with citizens across Michigan who shared their experiences and interactions with water, with the intent to bring personal stories about the Great Lakes to the forefront. These videos were shared widely and effectively spread awareness for clean water issues across the state by making a strong, strategic and heartfelt case for water in the year building up to the 2018 elections.



During the summer of 2018, we produced music events across the state featuring a diverse slate of renowned Michigan-based artists. Each event included insightful conversations with guest speakers about Michigan water issues, get out the vote information, plus great music, fresh foods, tasty beverages and fun for all ages.

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How can you help? 

We are seeking funding to help this campaign build upon the success we had in our first year of 2018 and as we look forward to the future as a program of the new nonprofit, Title Track. Through a continued emphasis on storytelling and music, we look forward to growing this social movement as we work with partners and citizens across the state to protect our waters. With a deepening commitment to equity, justice, and youth, we look forward to doing the work of ensuring clean water for all for generations to come.

Those of us lucky enough to call the Great Lakes our home know that fresh, clean, safe water is our shared identity. Our shared legacy. Our shared responsibility. We’ve found ourselves in the midst of a crisis that will not fix itself. Let’s make some magic happen and change the game together! We hope you’ll join us and we welcome your feedback and questions as we move forward.

Seth Bernard (founder and director)

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